Educate Your Audience.
Appear in Front of Your Audience with SEO
In the ever-growing digital landscape, Search Engine Optimization (SEO) can generate new customers for your business when done right. By focusing on a strategy for your business through keyword research, image optimization and internal linking strategy, you can work on raising your ranking on the search engine results page (SERP, for short).
By optimizing your content and site for SEO, the goal is to put your website in front of more searchers and earn a higher ranking on the SERP. Find Stat NOW!The importance of your SEO strategy should not be underestimated.
At Skyyr, we focus on the following SEO services:
This includes evaluating your current positioning, and what keywords you should be using with the goal of raising your rankings and targeting relevant searches that will convert on your site.
This includes meta tags, meta descriptions and alt attributes. The meta tags and meta description are what appear on the serp so making them relevant and enticing through cta’s is a key part of success.
Are your images optimized for the new format? Are they compressed without loss? Using alt attributes can feed extra info to google about what the images are about.
Guide your web visitors through the conversion process with internal linking. Internal linking links content on one page to another page. This can create a hierarchy for your webpages. The goal of internal linking to keep the user on your site for a longer period of time and educate them more on your services and process.
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“The best place to hide a dead body is page two of Google.” – Unknown
To further understand your market, an in-depth audit will be conducted to analyze your current positioning further.
Planning & Strategy
With a thorough understanding of your competitors, audience, and industry, we will create a strategy for your search engine optimization. This will include targeted keywords and their relevant value, and the architecture of these keywords and metadata in relation to your site.
Once the strategy have been made, we will begin implementing the optimizations across your site. This is typically an ongoing process as Google likes to see fresh and new content consistently.
With search engine’s continuously changing their rules and algorithm, we will continuously audit your site to make sure you stay ahead and your positioning is consistent. This includes refreshing content as needed and watching your position on the SERP to ensure your rankings continue to improve.
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